If you are even a casual browser on the internet, it is certain that you have noticed the prevalence of the corporation known as Google. Although their name is essentially synonymous with the search engine’s ability to pull up information from the internet, Google is actually involved in a very wide variety of different things online. Most people, in the course of their daily online activities, will use two or three Google-developed and Google-controlled programs, and many will use even more. Whether you’re hoping to map out a road trip or you are just looking to do some shopping online, it is impossible not to notice how prevalent Google is to our online culture.
”Googling” has become a commonly accepted verb, meaning to use the Google search engine to find something and it is easy to see why Google has become the number one search method that people employ when they are exploring the internet. Current estimates hold that the number of servers that Google has at its disposal number more than 45,000 located at twenty-five locations throughout the world. With this sort of power and search capability at their disposal and with the immense amounts of capital that they have earned from offering advertising to their audience, it is clear that Google’s presence on the internet is a permanent and all encompassing one.
With the advent of Google Mail, Google has offered email to a number of people surpassing the amount of people who use Hotmail or Yahoo. This is not the only web service that Google offers; Orkut is another Google brainchild, as is AdSense. Google is well and truly on its way to becoming an essential part of the internet, if it is not already there. Google can be used to meet many of your internet needs, if not all of them. From Google Maps, which can tell you how to get where you are going to Google Translate, which can translate text to and from its original language, it is clear to see that Google has sunk deeply into the online landscape.
The real star of the show, however, is the Google search engine. This search engine was what brought the company to its original, indispensable place online and it is where much of the money that Google makes from advertising comes from. A recent survey showed that 95 percent of all traffic on the internet was conducted with the use of search engines and that out of that 95 percent, the vast majority of it was conducted through Google. Couple this with the fact that more than 50 percent of all purchases made online went through the Google search engine first, and it is easy to see how Google became an advertising giant.
Through it all, part of Google’s charm is that is corporate policy is well known, that is, that Google believes that it is possible to be profitable without being evil, and that a collaborative environment is much more useful than a hierarchy. Google exists as a sign post for the internet, taking you where you want to go, while still managing to provide many of the answers to the questions that you have been asking.
Google’s mission, according to its corporate web site, is “to organize the world’s information and make it universally accessible and useful.”[1]. This may be their purpose, but they are financing this goal by dominating the long tail of the world wide web. Through its network of web properties, web applications and services, Google is brilliantly plotting to virtually own your online eye-time.
In a span of only 10 years, Google has grown from the graduate-level computer science project of Larry Page and Sergey Brin into the most valuable and pervasive network of properties and technologies on the world wide web.
Google’s properties include Google Search, Gmail, Google Reader, Google Code, Google Apps Partner Edition, iGoogle, Google Sites, YouTube, Maps, News, Shopping Groups, Books, Scholar, Finance, Blogger and too many others to list. There is scarcely a web site that Google does not touch in some way, whether it be via AdWords, AdSense, Analytics or Search.
Additionally, through the acquisition of technologies such as Urchin (now Google Analytics) and DoubleClick, Google is able to study how web users spend their time online, and position relevant advertising alongside nearly every piece of information that travels across the world wide web.
Google is also greatly extending its reach by offering a re-brandable version of Google Apps to Internet Service Providers, businesses, educational institutions and non-profit organizations. This strategic move allows Google to to expand its empire by offering improved infrastructure to the barbarians like the Romans did two thousand years ago.
Six Degrees of Google
In his book “Linked”[2], Albert-László Barabási explores the ideas of Graph Theory as they apply to various types of networks. An example of Graph Theory at work is the popular game Six Degrees of Kevin Bacon in which a player picks any random or obscure actor and another tries to connect them to Kevin Bacon is 6 links or less. Barabási explains, using Graph Theory, that there is nothing particularly unusual about Kevin Bacon’s position in Hollywood circles. In fact all entities or nodes in a given network are connected to all others by an astonishingly small number of links. For instance, Barabási found that every web page is connected to every other one of the billions of pages on the world wide web by an average of only 19 links or degrees of separation.
The close connection between all nodes in a graph, as Barabási explains, is possible due to what are known as Super Nodes[2], or nodes that have a very large number of links to other nodes. Super Nodes, within any graph, are the most important nodes because they connect all the others and shorten the distance between any two smaller nodes. This concept is exactly what Larry Page stumbled upon when he created the idea of PageRank[3]. Web pages or web sites with the most links are the super nodes of the world wide web. Google is arguably the largest of the super nodes on the world wide web. If the world wide web has a center, it is likely to be Google.
Google has discovered, however, that it can extend beyond being a super node to which all other nodes connect. By disseminating itself in the form of Analytics, AdSense, and AdWords, it can become part of every other node.
When Larry Page and Sergey Brin were negotiating with Wall Street underwriters to take Google public, there were many business experts who could not understand how their business model made money – or sense for that matter.[1] These experts, if you will pardon the pun, were rather short-sighted and missed the fact that Google is able to make money by what is known as the long tail, or selling a large number of items in small quantities.
In his book titled The Long Tail[4], Chris Anderson explains how a study of music downloads on Rhapsody demonstrates the long tail phenomenon. Mr. Anderson found that though the blockbuster hits, which account for 20% of music titles, may enjoy millions of downloads, the remianing 80% of titles or non-hits, when added together, account for a much larger volume of online music sales.
Google has masterfully positioned itself, through its vast network of online properties and tools and extensive reach, to capitalize on the long tail by earning a few pennies from the mouse clicks of billions of web users. The long tail applies to Google’s model because each text ad may only be clicked a few times, but there are many millions of ads and many billions of clicks.
All roads, as the saying goes, may lead to Rome, but on the world wide web, all nodes – and mouse clicks – lead to Google.
———————-
1. http://www.google.com/corporate/
2. Barabási, Albert-László. 2003. “Linked: How Everything is Connected to Everything Else and What It Means for Business, Science, and Everyday Life.” New York: Plume.
3. Vise, David A., and Mark Malseed. The Google Story: Inside the Hottest Business, Media and Technology Success of Our Time. Paperback ed. Dell Pub., 2006.
4. Anderson, Chris (2006). The Long Tail: Why the Future of Business Is Selling Less of More. New York: Hyperion. ISBN 1-4013-0237-8.
Within just weeks people everywhere were talking about it, and
other top-notch online marketers were scurrying to sell it as an
Affiliate for the company.
But here’s a little insight that 99.9% of everyone the world over
doesn’t know:
The Product’s greatest endorser is none other than Google itself!
That’s right. As shocking as it may seem, Google has NO problem
with the course that reveals how anyone can get ads on their search
engine for Free!
Now, at this point I know you must be curious as to how such a
thing is possible, as Google makes its money from the sale of both
AdWords (PPCs) and AdSense (where webmasters allow Google to show
their ads on their pages).
One might think that any information that revealed how an
advertiser could get their AdWords pay-per-clicks free would be
damaging to Google, and therefore Google would not want anyone
finding out about it, right?
WRONG! It seems that the secret system developed by the retired
native New York doctor contains an interesting “twist” that while
allowing advertisers to eliminate their AdWords costs, it does not
reduce a single dollar in AdWords revenue for Google.
In fact, just the opposite!
I cannot give away the secret here because that’s why it’s for sale
in the first place.
But I can tell you that with the application of what’s inside “Get
Google Ads Free” that:
- Google loses NO money
- Google actually can make even more M0NEY!
- Advertisers gain an instant almost unfair advantage over anyone
not knowing what’s inside “Get Google Ads Free!”
- Advertisers can now afford to outbid their competition!
- Advertisers are not at risk any longer as their advertising
budgets no longer matter!
Wow! And this is just the beginning!
Now, where’s the definitive PROOF that Google endorses “Get Google
Ads Free?”
I asked this question to company spokesperson and Vice President of
Sales & Marketing, Mr Todd Coutrin, to which he responded:
—————————————————-
“We started our launch like we always do with any product online,
using Google AdWords to offer our Product.
“We used keywords that contained the word ‘free’ so we anticipated
the usual HOLD these keywords usually cause any campaign using them
to experience.
“But when our campaign was paused by Google for a tad more time
than what we regularly anticipated, then we got concerned.
“I actually placed a call directly to Google at 1-866-2-GOOGLE and
spoke at length with a customer services rep who said she’d check
into what was happening.
“She returned my call 16 hours later and informed me that due to the
specific nature of the Product in question (i.e., “Get Google Ads
Free!”) their team at Google secured the product, read it all the
way trough, and then realizing it would NOT hurt their revenue but
actually increase it, they immediately un-paused and resumed our
ads”
—————————————————-
Amazing! They actually got what amounts to a Signed Certificate of
APPROVAL from Google itself!
Therefore, anyone who questions the truth or legality concerning
“Get Google Ads Free!” need not fret at all.
Yet, the usual “naysayers” seemed to ignore the obvious fact that
if Google had a problem with “Get Google Ads Free!” then we all
wouldn’t be seeing all the PPC ads at Google each time we type in
the keywords and phrases:
- free ads
- free advertising
- “Get Google Ads Free”
- free ppc
- free adwords
And so forth!
Yet, there are many very stubborn, even foolish, among us.
To be fair, I must also inform you of those who seem to be out to
get the company for sharing their amazing secret with the world.
In what seems nothing more than a ploy to get attention, a UK
online firm operated by two wanna-be law students have a Blog that
talks the usual trash about the Product.
The Blog’s owner, Rob Scott, talks a big game by claiming the
secret system to be nothing short of a scam! He even recklessly
throws around the potentially libelous phrase “.con (Ooops, I
meant .com)” as an attempt at childish humor in order to bash the
firm’s name.
What’s shocking is that this individual is actually a student of
law (at least that’s what he claims) so one would think that he
should perhaps check out the facts before proceeding with such
careless remarks.
After all, he admits severally that he “never even ordered the
ebook” so how could he truly know one way or the other if it was a
valid system – not to mention it is assumed he’s at least
reasonably intelligent since (according to him) he got into law
school, that he would be able to see for himself the firm’s
Affiliates’ ads all over Google, and therefore reason that Google
itself is perhaps the firm’s chief supporter.
But stubbornness abounds, I suppose.
Ironically Rob says that the only reason he attacks the firm is
because “it’s a no brainer that this must be a scam,” and he got
“tired of seeing all those little AdSense ads on his page that
people kept clicking on” (which by the way only stood to make him
lots of M0NEY!) — yet he accepts donations on his site as a poor,
struggling law student in need of paying for his education, and
rather than legitimately earn an income from AdSense with an
APPROVED Product.
Sadly, Rob actually censors most of his Blog so that others who wish
to post POSITIVES concerning “Get Google Ads Free!” can’t even do
so. (But what would you expect from a wanna-be lawyer?)
He even posts what appears to be an actual response by the firm’s
lawyer, but which is perhaps nothing more than his own posts
disguised and designed to make himself look better (as anyone can
see that the dialogue appears manufactured instead of genuine).
What some people will do to project themselves as “savior to the
rest of us” and “the people’s advocate.” How ridiculous indeed.
Anyway, don’t be dissuaded in your decision to build your online
business by eliminating your Google AdWords costs, as the course
“Get Google Ads Free!” not only reveals precisely how you can do
this, but it goes 10 steps further by giving you all kinds of other
amazing strategies I can’t even begin to allude to here.
Plus, the e-course comes with countless resources that go far beyond
the usual variety of instantly-clickable extra values!
Lastly never forget that even though quite elderly now, Dr Jon
Cohen has even set new records finishing ahead of himself by now
having:
- Grossed over $400 Million in revenues!!
- and SAVED over $100 Million in Google advertising costs!!
..all due to his own system!
Talk about putting your money where your mouth is!
So if you’d like to get in on all the action, then go grab this
amazing “BREAKTHROUGH” for yourself only at:
http://sweetsell.freegoogle.hop.clickbank.net
As one very famous Internet Marketer said it best:
“This is a weapon that should be in every Internet and Affiliate
Marketer’s arsenal and library!”
Get it directly from the good doctor himself!
