Are you a webmaster who needs funds to keep your website running? Or is your website the only way for you to earn income? Whichever you are, for as long as you are a webmaster or a web publisher and you need cash, affiliate marketing may work well for you. With affiliate marketing, you may get a lot of cash pouring into your bank account easily. And if your website is rich in great contents and you want to earn more profit, why not get into the Google Adsense program as well? Why Affiliate Marketing? Well, simply because affiliate marketing is the easiest and probably the best way to earn profits online, unless otherwise you are a businessman and would rather sell your own products online than advertise other businessman’s products on your site. But even online retailers can benefit from affiliate marketing programs, because affiliate marketing actually works for merchants as well as it works for the affiliates. Affiliate marketing, simply said, is a relationship or agreement made between two websites, with one site being the merchant’s website and the other being the affiliate’s site. In the relationship, the affiliate agrees to let the merchant advertise his products on the affiliate’s site. The merchant, on the other hand, would agree to pay the affiliate in whatever method they have agreed into. This would generally mean easy income for the affiliate, as he would do nothing but place the retailer’s ad on his site. This would also be very beneficial for the merchant, as getting affiliates to advertise their products would be a lot more affordable than hiring an advertising firm to promote their products. There are a variety of methods on how the merchant would compensate the affiliate for his services, and for the webmaster, these methods simply translates to the method by which he would earn easy cash. Among the more common methods of compensation are the pay-per-click method, the pay-per-lead method, and the pay-per-sale method. The pay-per-click method is the method most preferred by affiliates, for their site’s visitor would only have to visit the advertiser’s site for them to gain money. The other two methods, on the other hand, are better preferred by merchants, as they would only have to compensate you if your visitor becomes one of their registrants or if the visitor would actually buy their products. Getting much profit on affiliate marketing programs, however, does not depend so much on the compensation method is it does on the traffic generated by your site. A website that can attract more visitors would generally have the greater chance of profiting in affiliate marketing programs. What about Google Adsense? Google Adsense is actually some sort of an affiliate marketing program. In Google Adsense, Google act as the intermediary between the affiliates and the merchants. The merchant, or the advertiser, would simply sign up with Google and provide the latter with text ads pertaining to their products. These ads, which is actually a link to the advertisers’ website, would then appear on Google searches as well as on the websites owned by the affiliates, or by those webmasters who have signed up with the Google Adsense program. While one can find a lot of similarities between Google Adsense and other affiliate marketing programs, you can also see a lot of differences. In Google Adsense, all the webmaster has to do is place a code on his website and Google takes care of the rest. The ads that Google would place on your site would generally be relevant to the content of your site. This would be advantageous both for you and for the advertiser, as the visitors of your site would more or less be actually interested with the products being advertised. The Google Adsense program compensates the affiliate in a pay-per-click basis. The advertisers would pay Google a certain amount each time their ad on your site is clicked and Google would then forward this amount to you through checks, although only after Google have deducted their share of the amount. Google Adsense checks are usually delivered monthly. Also, the Google Adsense program provides webmasters with a tracking tool that allows you to monitor the earnings you actually get from a certain ad. So, where do all of these lead us to? Where else but to profits, profits and even more profits! Affiliate marketing programs and the Google Adsense program simply work, whether you are the merchant or the affiliate. For the merchant’s side, a lot of money can be saved if advertising effort is concentrated on affiliate marketing rather than on dealing with advertising firms. For the webmaster, you can easily gain a lot of profits just by doing what you do best, and that is by creating websites. And if you combine all your profits from both the Google Adsense program and other affiliate marketing programs, it would surely convert to a larg

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Choosing Host Meeting One’s Hosting Needs

On January 1, 2010, in Web Hosting, by entmind

For a user it doesn’t matter that in what way and at which place he/she should host the web site but the whole marketing strategy will get affected when user’s site suffers from downtime. Since, several years there are people using almost a dozen different web hosts providers. By that time, if one talks about really good ones which are virtually hassle-free, then they are just one or two and who charges good amount of fees.

One cannot deny the fact that web hosting costs have declined remarkably in past few years, still one should not measure a hosting service only on the basis of price. It may probably happens that service provider demanding high charges can also be the reason of user’s loses of several dollars in the business.

While exploring a reliable host user should give preference to quality in front of cost. Only paying excessive amount is not the criteria, rather user should find a host through whom he/she can enjoy several features without much hassle.

Technical assistance:

An ideal hosting company provides 24/7 tech support to their clients. User should ensure that company should not only have an email support but also phone support, so that in case of an emergency one can directly contact a representative to tackle down his/her problem.

Period of Down Time:

Every hosting provider will claim one or the other form of uptime guarantee. One should carefully analyze the written material on the small print in order to fully understand their actual assurance. There are certain chances that the assurance provided was only for the website but not for the email services.

One can find several hosting providers in the market claiming for a 99.9% uptime guarantee. Which denotes that they are assuring downtime will be not more than 45 minutes each month. Certainly, if the user is involved in a big business such a small spare of time can be critical and can be quite enough to damage the whole business operations.

The user will certainly get some compensation if the hosting provider fails to meet the assured up time, but it will be not quite enough for the user to fulfill the damage occurred due to lose of traffic and even in the business. If the user is suffering from down time more then one’s a year then he/she should look for another host providing adequate service.

Server Load Monitoring:

One should verify that his/her host should bear the feature of handling the server load that user’s site will produce. Particularly, when user’s site will catch a large amount of traffic while dealing with majority of host’s, it is at that time that user will receive a restrictive amount of bandwidth only. If he/she exceeds it may needs to be compensate with extra amount of money.

Hence, one should have full knowledge of bandwidth allocation. So that, nothing undesirable should not happen while user was enjoying a large amount of traffic.

Secure Server:

Secure server can be very useful for the users who do not want their credit card details or storing personal data to be disclosed to anybody. This is because protection is a demanding aspect for every internet shopper.

There are few of the hosts who navigate their clients to the secure portion of their server and due to this URL will actually change making site inaccessible to the visitors. The drawback of this is that several web sites place their online store on such a secure area which will remove user’s potential web pages making it away from the potential search engine rankings.

To avoid all these problems one can secure an area in his/her own site, which the user can do through buying a secure certificate for his/her domain name. This is later “installed” by the web host providing infinite secure areas in his/her site with own domain. One can consider it as a remedy of professional level getting rid of all sorts of troubles.

In-House Hosting:

There are several companies which are the web hosting providers altogether in favor of hosting their sites on their own in-house servers. Thus, one can get few benefits of doing this but one should go for this if he/she possesses a full-time IT person who is specialized in web server management.

One can promote site accessibility through In-house hosting. The capability by which visitors can access to the site and can download material from it highly rely on user’s local ISP and the connection efficiency. Still connectivity with broadband DSL or cable, cannot provide adequate speed as required. It will raise the time taking for the download and adversely affect the efficiency of site if there is a huge amount of traffic.

There is no assurance of uptime while dealing with In-house hosting and in some way also lag behind in adequate technical support.

However it doesn’t matter whether user’s server is suffering from downtime, or there is no Internet access, or scarcity of power, one’s site will remain inaccessible to the visitors.

Thus at last one can conclude that there are several pros and cons of every hosting need.

What can be the suitable one is up to the choice of the user.

Varieties are spread out….go and search out.

Tagged with:  

Choosing Host Meeting One’s Hosting Needs

On January 1, 2010, in Web Hosting, by entmind

For a user it doesn’t matter that in what way and at which place he/she should host the web site but the whole marketing strategy will get affected when user’s site suffers from downtime. Since, several years there are people using almost a dozen different web hosts providers. By that time, if one talks about really good ones which are virtually hassle-free, then they are just one or two and who charges good amount of fees.

One cannot deny the fact that web hosting costs have declined remarkably in past few years, still one should not measure a hosting service only on the basis of price. It may probably happens that service provider demanding high charges can also be the reason of user’s loses of several dollars in the business.

While exploring a reliable host user should give preference to quality in front of cost. Only paying excessive amount is not the criteria, rather user should find a host through whom he/she can enjoy several features without much hassle.

Technical assistance:

An ideal hosting company provides 24/7 tech support to their clients. User should ensure that company should not only have an email support but also phone support, so that in case of an emergency one can directly contact a representative to tackle down his/her problem.

Period of Down Time:

Every hosting provider will claim one or the other form of uptime guarantee. One should carefully analyze the written material on the small print in order to fully understand their actual assurance. There are certain chances that the assurance provided was only for the website but not for the email services.

One can find several hosting providers in the market claiming for a 99.9% uptime guarantee. Which denotes that they are assuring downtime will be not more than 45 minutes each month. Certainly, if the user is involved in a big business such a small spare of time can be critical and can be quite enough to damage the whole business operations.

The user will certainly get some compensation if the hosting provider fails to meet the assured up time, but it will be not quite enough for the user to fulfill the damage occurred due to lose of traffic and even in the business. If the user is suffering from down time more then one’s a year then he/she should look for another host providing adequate service.

Server Load Monitoring:

One should verify that his/her host should bear the feature of handling the server load that user’s site will produce. Particularly, when user’s site will catch a large amount of traffic while dealing with majority of host’s, it is at that time that user will receive a restrictive amount of bandwidth only. If he/she exceeds it may needs to be compensate with extra amount of money.

Hence, one should have full knowledge of bandwidth allocation. So that, nothing undesirable should not happen while user was enjoying a large amount of traffic.

Secure Server:

Secure server can be very useful for the users who do not want their credit card details or storing personal data to be disclosed to anybody. This is because protection is a demanding aspect for every internet shopper.

There are few of the hosts who navigate their clients to the secure portion of their server and due to this URL will actually change making site inaccessible to the visitors. The drawback of this is that several web sites place their online store on such a secure area which will remove user’s potential web pages making it away from the potential search engine rankings.

To avoid all these problems one can secure an area in his/her own site, which the user can do through buying a secure certificate for his/her domain name. This is later “installed” by the web host providing infinite secure areas in his/her site with own domain. One can consider it as a remedy of professional level getting rid of all sorts of troubles.

In-House Hosting:

There are several companies which are the web hosting providers altogether in favor of hosting their sites on their own in-house servers. Thus, one can get few benefits of doing this but one should go for this if he/she possesses a full-time IT person who is specialized in web server management.

One can promote site accessibility through In-house hosting. The capability by which visitors can access to the site and can download material from it highly rely on user’s local ISP and the connection efficiency. Still connectivity with broadband DSL or cable, cannot provide adequate speed as required. It will raise the time taking for the download and adversely affect the efficiency of site if there is a huge amount of traffic.

There is no assurance of uptime while dealing with In-house hosting and in some way also lag behind in adequate technical support.

However it doesn’t matter whether user’s server is suffering from downtime, or there is no Internet access, or scarcity of power, one’s site will remain inaccessible to the visitors.

Thus at last one can conclude that there are several pros and cons of every hosting need.

What can be the suitable one is up to the choice of the user.

Varieties are spread out….go and search out.

Tagged with: